Get Satisfaction, which helps companies build engaged communities, created a — dare I say it — cute infographic as a tribute to community managers across the world. Community managers wear many hats in order to do their jobs well. Here’s how the infographic splits up the roles: –

Google has been and is still the reigning king of search, with comScore reporting that it claimed 67.5 percent of search queries in the U.S. in February. But with the emergence of mobile and the popularity of standalone sites and apps with specialized search results (e.g., Yelp, Amazon, TripAdvisor), it’s clear that the search game…

Utilizing original content is better than pushing out free content or leveraging content from content farms. Here's why.

Prestige Marketing Inc., an online marketing solutions provider, has created an infographic laying out the benefits of affiliate marketing. The company defines affiliate marketing as “paying a commission for a set of affiliates to independently advertise your brand.” Here are some of the highlights: –

Responsive Web design continues to gain attention and implementation, as all kinds of companies across all industries try to offer consumers prime experiences no matter what device they’re on. However, it seems that there’s a hurdle that’s hindering the adoption of responsive design: advertising. Jenny Xie writes about this difficulty for PBS MediaShift, and while…

Twitter Cards, which help developers richly display their content within tweets on the Web and on mobile devices, got some nifty improvements on Tuesday. The social network, which says more than 10,000 developers utilize Twitter Cards, announced mobile app deep-linking in Cards. Though it might sound ubernerdy, it’s a feature that enables users to tap…

Email continues to be a mainstay for businesses, despite the onslaught of social media and all things mobile. A report from iContact affirms this and finds that 83 percent of small and medium-size businesses say email is important or critically important to their overall marketing strategy. The report also notes that businesses are spending more…

LivingSocial has an agreement in place with Custora, a “predictive marketing analytics platform that helps retailers identify their most valuable customers and keep them coming back.” The daily-deals company will use Custora’s platform to help it improve its predictions of customer behavior and shopping activity. The two companies have laid out two initiatives: –

There’s little doubt that Facebook pages remain an essential part of many companies’ marketing strategies, but there’s also little doubt that brands are frustrated by the chokehold the social network has on the reach of a page’s posts. Last year, Facebook shared that brands’ page updates were seen by an average of just 16 percent…

Chief Marketer and NextMark offer a selection of files new to market. The criteria for selection for Chief Marketer Listline is: · New list to market in past 7 days · Exclusive to list manager · Data card quality score 85 or higher on NextMark · Data card publicly available online   Builders from Builder…