Burger King Launches Body Spray

January 1, 2009 | 

It seems a stretch, but Burger King is out with a men's body spray called Flame. The fragrance is billed as a scent of seduction with a hint of flame-broiled

Dole Uses Blogs and Parties to Promote Fruit Parfaits

January 1, 2009 | 

For Dole Foods, the standard way to promote its Fruit Parfaits would have been to push out a national FSI and maybe deploy some in-store materials. But

January 1, 2009

January 1, 2009 |  by Chief Marketer Staff

 

January 1, 2009

January 1, 2009 |  by Chief Marketer Staff

 

Florida MO Medical Supplier to Axe 353

January 1, 2009 |  by Chief Marketer Staff

More than 350 employees of a Florida mail order medical supply company will likely lose their jobs because the firm is being sold, according to wire service reports.

Phone Fundraisers Take More Than Charities: NYAG

January 1, 2009 |  by Chief Marketer Staff

Telemarketing fundraising companies hired by charities working in New York State take more than 60% of the money they raise for themselves, not for the causes for which they