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Understanding the Current Landscape of Lead Generation

At this year's LeadsCon, the best from around the customer acquisition landscape gathered. As is the case with past shows, there are almost two shows in one. There is the show that takes place during the sessions where the focus is a mix of educational, informational...

Webair Carrier Neutral Cloud: Open Network Access in the Cloud

New York, NY (February 28, 2012) - Webair (www.webair.com), the leader in hosting solutions, today unveiled their Carrier Neutral Cloud Service, offering clients the flexibility and freedom of a cloud hosting environment while providing total control over...

CTR for Search Ads Trumps CTR for Display Ads in Q4 2011

According to a report from xAd, click-through rates (CTR) for search ads outperformed CTR for display ads in the fourth quarter of 2011. Also included in the report is the finding that mobile search activity peaks at the end of the workweek.

Is the Model Broken?

The CPA network space has started the year off with a bang. The trouble being that it isn't necessarily a good bang. One storied network has fallen and the buzzards are swirling around another. On the surface their troubles seem so simple; they go like this. They floated...

Hulu Is the Top Online Video Ad Property in January

According to the latest figures from comScore, Hulu remained the top U.S. online video ad property by video ads viewed in January. The monthly report also noted that 84.4 percent of the U.S. Internet audience viewed online video during the first month of 2012.

Lessons from Buddha ;)

Just like you, the cpa world is something we think about all the time. I was last active on a day to day basis when ringtones were still hot. It was a fun time and so many people did so very well. It was quintessential cpa network days. Each network had a ringtone offer...

Webair FusionCloud Provides Unprecedented Cloud Speed and Performance

New York, NY (February 21, 2012) - Webair (www.webair.com) continues to evolve its industry leading cloud hosting technology by providing the fastest disk speeds possible in the Cloud through a new partnership with Fusion-io (NYSE:FIO). Backed by state of the art Fusion ioMemory, Webair has...