More than ten years have passed since the first dot-com bubble burst. The companies of today are making much more money, raising much more money; yet, it doesn't necessarily feel that way. The first dot-com bubble seemed characterized by the quantity of businesses that found...
Depending on with whom you talk, the world today is either a much simpler place thanks to technology or a much more complex one. Perhaps it is both, with the technology having gotten so complex in order to make life seem easy. Either way, there are definitely times...
New research from Nielsen finds that the impact of mobile ads on tablets and smartphones is greater in Italy, Germany and the U.K. than in the U.S. Regarding the impact of mobile advertising on tablet owners after seeing a mobile ad on their device...
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According to comScore's latest MobiLens data, Google's Android mobile OS got even closer to owning half of the U.S. smartphone OS market in January. In terms of original equipment manufacturers (OEM), Samsung finished the...
HubSpot's "The 2012 State of Inbound Marketing" reveals the findings of a January 2012 survey of 972 marketing professionals. Among the key takeaways is that inbound marketing-dominated organizations benefit from a drastically lower cost per lead than marketing-dominated organizations.
India, February 29, 2012: Komli Media, Asia Pacific's leading media technology company, today announced its acquisition of Admax Network, South East Asia's (SEA) largest digital media network. With a monthly reach of over 90 million unique users, Admax covers six of the world's fastest growing markets: Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam.
According to a report from Bytemobile, Google is responsible for 75 percent of total data produced by mobile advertisements. Also, the majority of total data traffic generated by iPhones and iPads comes from just three apps.
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Nielsen whipped out a mess of interesting data in its "State of the Media: U.S. Digital Consumer Report" for Q3-Q4 2011. Among the findings is that 13.4 percent of mobile phone time is spent text messaging, while 21.3 percent of Internet time is spent with social networks and blogs.
