Writing a Brand Case Study? Do This, Don’t Do That!

Posted on by Patty Odell

A brand case study can be a powerful content marketing tool to show off your expertise Brand Case Studyto other potential clients and partners.

This infographic outlines a bunch of do’s and don’ts like don’t choose the wrong customer just because they agreed to let you publish the details of their campaign. There’s plenty to learn here.


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Check out this replay of crowning the winners of the 2022 Chief Marketer PRO Awards, which began with a lively conversation between two PRO Awards judges, Visible CMO Cheryl Gresham and Disney Parks’ Senior Manager, Multicultural Marketing, Angela Burgin Logan.


PRO Awards 2022

ProAwards 2022

Click here to view the 2022 Winners.


CM 200


Click here to view the 2023 winners!