Search Results for: research
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Social
Creating B2B Engagement on LinkedIn With Video
Here are three ideas for using video to turn your LinkedIn page into an engaging social destination for your audience.
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Digital
3 Reasons Why Web Redesign is Worth the Investment
If a site is just a few years (or sometimes months) out of date, it can very likely be turning away potential customers or leads.
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Agencies
Marketing in Brazil with Octagon’s John Shea
Octagon’s John Shea talks about the challenges and rewards of marketing in Brazil in the run up to the 2014 FIFA World Cup and the 2016 Summer Olympics.
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Education is Major Roadblock to Big Data
This research report from eMarketers finds that education is a big problem for businesses in hindering the use of Big Data.
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Agencies
Amazon Winning the Holiday Toy War
This holiday season, Amazon.com is proving to be a more reliable online source for shoppers looking for hot toys, according to a survey from Bloomberg Industries.
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Agencies
BC Study Shows Impact of Touchscreen on Shopping Behavior
A new study from Boston College’s Carroll School of Management finds that consumers using touchscreen devices to shopping may have looser purse strings than those using lap or desktop computers.
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Digital
The Great Ritz Holiday Parade is a New Look for Ritz
The Great Ritz Holiday Parade marks a new way for the butter cracker brand to market during the holiday season.
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Consumer Reviews Undermine the Power of Marketing
New research from the Stanford Graduate School of Business sheds light on how markers can work to control the purchased responses to consumer reviews.
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Acquisition
Twitter as a Lead Generation Tool
These six tips offer effective ways to use Twitter as a lead generation tool.
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Social
Research and Tips to Flawless Tweeting: Study
A new study from TrackMaven offers a detailed look at the twitter user and ways to maximize your tweeting efforts..