Search Results for: loyalty

Birchbox will set up in-store experiences in an initial 11 test locations
rolling out this December through early 2019.

McDonald’s has a new collect-and-win game beginning this Friday
with the chance to win $50,000 and lots of other prizes.

The California Consumer Privacy Act is now the toughest data privacy law in the country. Here’s what it means to marketers around the U.S.

Sounds like a great idea, but when too many people lined up to
get tattooed, Domino’s pulled the plug.

The Chicago events set the stage for a multi-city bus tour to promote
the new PINK Nation loyalty program and enhanced app.

As influencer marketing has modernized so too has the ways in
which marketers can capitalize on influencer’s powerful draw.

SAP CMO Kevin Cochrane explains why marketers that want to build long-lasting relationships can take a page from the House of Mouse.

Northern Trust’s Chief Strategy and Marketing Officer Kelly Mannard discusses its
first and only sports sponsorship deal and the strategy around it.

Successful sponsored events can create a direct relationship with a consumer and leave an indelible imprint, resonating for years.

A local campaign doesn’t need to stay local. Take a lesson from Dietz & Watson
on how to move your winning promotion from a local play to a national phenom.