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CMO Corner: On the Convergence of PR and Marketing

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Content-Based Marketing Strategies in the Era of Third-Party Cookie Deprecation

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PRO Awards Judges Panel on Promotional Marketing Best Practices and Trends

Duolingo Taps Organic Marketing Tactics, Media Strategy and Social Investment for Success

How to Assess the Effectiveness of Your Loyalty Program

Creating an Ecommerce Marketing Strategy in Seven Steps

CMO Council Report: 66% of Marketers Moderately Confident or Worse in Achieving Goals Amid Economic Headwinds

Tips for Marketers New to Data Clean Rooms in a Privacy-First Landscape

Five Ways to Level-Up Marketing for Subscription-Based Businesses

CMO Corner: A Chat With American Lung Association CMO Julia Fitzgerald

How to Create a CRM Strategy Roadmap

Brands on Fire: e.l.f. Beauty

General Motors Partners With NBCU, Advances First-Party Data Strategy

Google Postpones Third-Party Cookie Phase-Out to Late 2024

Using Product Data to Enhance Omnichannel Growth for CPG Brands

CDPA, CPRA, CPA and Onward: How Marketers Can Prepare For New State Privacy Laws

How The New York Times’ Data Strategy Enables a Full View of the Customer Journey

How Procter & Gamble’s Programmatic Strategy Is Supporting Black-Owned Publishers

How Charlotte Tilbury Tapped AI Marketing Tools to Boost Customer Acquisition

The Road to the C-Suite: Top Qualities That Marketers Should Master
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