Search Results for: data
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Data & Analytics
How to Build Healthy, Profitable Relationships with Your Customers
Building healthy relationships with your customers is hard work. Take a look at these three things you can do right now to make your customers happy.
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Agencies
What You Need: RFP Marketing Tech Checklist
By asking clear questions about feature sets in your RFP, your technology salesperson will be able to get you clear answers faster.
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Agencies
Get Ready for Engagement Scoring: Four Key Steps
Many marketers are unable to interpret critical purchasing cues because they can’t track engagement across channels.
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Agencies
Chief Marketer Listline Sept. 3
Lists featured this week include Teleflora and LatinFinance.
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51% of B2B Marketers: Purchasing-Time Horizon Is the Most Valuable Lead Data
For B2B marketers hoping to connect with small and medium-sized businesses (SMBs), there are a number of valuable data points that inform their lead-generation efforts, but none are more valuable than purchasing-time horizon. That’s one of the main findings of a recent survey of more than 500 of Business.com’s pay-per-lead advertisers. Valuable Data According to […]
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Agencies
CVS Shortens Receipts, Adds Savings to Loyalty Cards
CVS said customers will start receiving normal-sized receipts but get to keep all the savings, which will now be sent digitally to their loyalty cards.
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Infographic: ‘B2B Marketing: 2013 and Beyond’
Ambassador, a social referral automation platform, has put together an infographic summarizing some key data about B2B marketing this year and beyond. Here are some of the interesting bits of information: –
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Study: 62% of Consumers Have a ‘Magic Hour’ When They Click Through Emails
According to a recent report from SimpleRelevance, consumers open their emails at all hours during the day. However, the majority of them seem to have a “magic hour” when they do all their clicking in emails to get to websites that lie behind those messages. The ‘Magic Hour’ SimpleRelevance finds that 62 percent of customers […]
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Agencies
Chief Marketer Listline August 21
Lists offered this week include One Step Ahead PIP and Sensational Beginnings.
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Agencies
Special Report – Mobile Event Tech
Event Marketer’s latest tech special report focuses on mobiles devices marketers can use to enhance their next special event.
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