Jon Roska, CEO and chief creative officer of Roska Direct, will receive the Andi Emerson Award on Feb. 24. The Emerson Award was named for the founder of the John Caples International Awards and was created by the Direct Marketing Creative Guild. It is given by the Caples Board to an individual who has contributed outstanding service to the direct marketing creative community.
Roska has specialized in the business-to-business, consumer and healthcare sectors. As a theorist, his focus has been on fusion of brand and direct marketing. He codified his theories in his book
Network
