MeritDirect has been named to manage the Business Week e-mail list of 521,060 addresses. The appointment takes effect immediately.
The file includes the e-mail addresses of Business Week magazine subscribers and users of its online Web site at http:www.businessweek.com. Readers are entrepreneurs, business managers and corporate executives.
A variety of list segments are available including: 362,595 Business Week Insider; 112,434 Technology Insider; 112,066 Market Week; 91,061 MBA Insider; 76,060 Small Biz and 69,433 Career Insider.
The file had been managed by American List Counsel Inc. in Princeton, NJ, which continues to manage the Business Week postal subscriber file of 745,000.
