Listline e-Newsletter 09/27/07

* Contractor Resource Register
* Blue Sky Brands Master File
* Company Relocations
* Amusement Park Travelers
* Business Travelers at Residential Address
* Premium Results Opportunity
* United Spinal Association
* Helios Astrology Buyers

LISTS UNDER NEW MANAGEMENT

Contractor Resource Register
Contractor Resource Inc. has chosen MeritDirect to manage the Contractor Resource Register file. Some 1.7 million names are available from this online directory of contractors and other construction industry professionals. These individuals subscribe to the “The Nailbag,” an e-mail newsletter. ALC Data Management formerly handled this file.
Selections: Phone numbers, SIC code, state/SCF/ZIP
Sample usage: Discover Card, Engineering Services, Lab Safety Supply, NFPA International
Price: $85/M
Contact: MeritDirect, Pat Bishop (914-368-1133; pbishop@meritdirectcom)

NEW LISTS

Blue Sky Brands Master File
Blue Sky Brands Inc. offers more than 1.2 million buyers from the last 12 months on its master file with or without enhancements. Those listed are buyers from The Paragon, Bits and Pieces, National Wildlife Direct and Winterthur Direct catalogs. Most customers are women, 30 to 55, with a $50,000 to $75,000 income.
Selections: Hotlines, dollar, product, demographics, lifestyles, ethnicity, religion, political affiliation, average/last purchase, multibuyers, product, credit card, state/SCF/ZIP
Price: $100/M
Contact: Millard Group Inc., Linda Thompson (603-924-9262, ext. 2203; [email protected])

Company Relocations
Purchasing Power LLC offers this list of 94,447 professionals at companies with new addresses. This file consists of company presidents, CEOs, CFOs, directors, managers and other high level executives in various industries. Sources include direct mail and the Internet
Selections: Job title, industry, company size, quarterly hotline
Price: $90/M (quarterly hotline)
Contact: Worldata, Jay Schwedelson (561-393-8200, ext. 176; [email protected])

Amusement Park Travelers
Here’s a list that identifies 525,613 consumers who responded to a theme park vacation offer. The unit of sale was $500. Direct mail is the source.
Selections: Hotlines, adult’s/child’s age/gender, income, ethnicity, presence of children, state/SCF/ZIP
Price: $80/M
Contact: List Experts Inc., Iris Caralla at 727-669-2500 or [email protected]

Business Travelers at Residential Address
Some 788,100 names have been assembled for this file. The average individual is 45 with a $75,000 income. Sources include directories, filings with the Securities and Exchange Commission, new business filings, statistical models, surveys and consumer demographic data.
Selections: Hotlines, sales revenue, years in business, phone/fax numbers, SIC codes, age, income, credit card, gender, state/SCF/ZIP
Price: $80/M
Contact: The Services Group Inc., Kathy Woods (630-495-5478: [email protected])

Premium Results Opportunity
Business owners who inquired about or purchased a video e-mail system are included in this file. A total of 3,412 names are available from August. Segments for postal and telemarketing offers are available. Space advertising is the source.
Selections: Gender, state/SCF/ZIP
Price: $100/M (postal file); $250/M (telemarketing file)
Contact: Macromark Inc., Dave Boyd (845-230-6300, ext. 327; [email protected])

NEW SELECTS

United Spinal Association
New enhanced files with selections that identify donors by age, presence of children, lifestyle, religion and ethnicity recently became available from the United Spinal Association. Each offers 852,442 names.
Additional selections: Hotlines, dollar, gender, state/SCF/ZIP
Price: $80/M (last-12-month donors)
Contact: Direct Media Inc., Peggy O’Keefe (203-532-3760; [email protected])

UPDATED LISTS

Helios Astrology Buyers
The names for several Apollo Astrology lists have been changed to Helios Astrology Buyers. Some 15,000 names are available on monthly hotline of U.S. Buyers. Corresponding Canadian and Australian files offer monthly hotlines with 5,000 and 4,000 names respectively. Direct mail is the source.
Selections: Gender, state/SCF/ZIP
Price: $115/M (U.S. monthly hotline)
Contact: List Services Corp., Jeremy Siegel (203-791-4495; [email protected])