* New Israel Fund
* American Media Agent Sold Subscribers
* Ridgeview Business Affinity Group
* Trailblazers Traveling Golfers
* Sales and Marketing Trade Magazine Subscribers
* Introducing Jerry Mamola of Amity Direct Inc.
* Benefits Selling Magazine
* Society Travel Magazine
LISTS UNDER NEW MANAGEMENT
New Israel Fund
Prospect Direct Inc. has assumed management a list of 13,630 Jewish donors to the New Israel Fund, an organization that raises funds to support civil rights and social justice for Israeli Arabs, immigrants, women and other groups in Israel. Direct mail is the source. Carol Enters List Co. was the prior list manager.
Selections: State/SCF/ZIP
Sample usage: B’nai B’rith Youth Organization, Ben Gurion University, Dorot, Gesher, Girlstown Beit Chana, Jewish Foundation for the Righteous, Moment Magazine, North American Conference of Ethiopian Jewry, Progressive Jewish Alliance, Tikkun
Price: (list exchanges only)
Contact: Prospect Direct Inc., Jill Cohen at 414-271-3313 or [email protected]
NEW LISTS
American Media Agent Sold Subscribers
More than 1.9 million subscribers to celebrity, health and fitness titles are available from American Media Inc. This master file includes subscribers to Shape, Natural Health, Men’s Fitness, National Enquirer and Star, among other titles. Sources include telemarketing.
Selections: Monthly hotline, paid, source, age, gender, income, credit cardholder, lifestyle, pet owner, state/SCF/ZIP
Price: $100/M
Contact: Statlistics, Rita Verna (203-778-8700, ext. 112; [email protected])
Ridgeview Business Affinity Group
A total of 674,643 business professionals who belong to an affinity discount group are named on this file. These individuals paid a $40 fee to become members in organization to explore common interests in growing a business. They work at companies with 20 or fewer employees. Direct mail and catalogs are the sources.
Selections: Monthly hotline, job title, SIC code, company size, sales volume, year started, age, gender, phone numbers, state/SCF/ZIP
Price: $100/M
Contact: List Services Corp., Matt Potts (203-791-4440; [email protected])
Trailblazers Traveling Golfers
Some 1.6 million travelers who play golf are on file. All have purchased golf equipment and accessories through the mail. Forty percent are women. This file has been sourced via lifestyle surveys.
Selections: Age, seniors, retirees, lifestyle, credit card buyers, foreign/domestic travelers, gender, household income, mail order buyers, recency, state/SCF/ZIP
Price: $80/M
Contact: List Bargains Division, Media Source Solutions, Amy Benicewicz (203-746-6640; [email protected])
Sales and Marketing Trade Magazine Subscribers
Netline Corp. has a list of 117,650 subscribers to sales and marketing publications sourced from its Tradepub.com division. E-mail addresses are available for 20,000 of these individuals.
Selections: Phone numbers, monthly hotline, job function, number of employees, industry, state/SCF/ZIP
Price: $142/M (postal file); $200/M (e-mail file)
Contact: Walter Karl Midwest, Dorothy Crider at 847-273-5714; [email protected]
MEET THE BROKER
Introducing Jerry Mamola of Amity Direct Inc.
This week Meet the Broker features Jerry Mamola, who’s convinced that people are better at assembling compiled lists than automated online systems. To learn what concerns him about list updates, click here (directmag.com/meet_the_broker/mamola).
SPECIALS!
Benefits Selling Magazine
Test mailers receive $25/M off the base price for Best Selling Magazine’s list. Nearly 44,000 subscribers are on file. Contact Lake Group Media Inc., Daniel Baldino (914-925-2426; [email protected])
Society Travel Magazine
A 10% discount off the base price of Society Travel Magazine is being offered. This file consists of 17,378 Canadian subscribers. Contact Cornerstone Group of Companies, Alejandra Cuevas (416-932-9555, ext. 177; [email protected]
Network
