List and Database News

Homeless Pets Foundation

The Homeless Pets Foundation is a non-profit organization that tracks lost animals, assists pet owners with unexpected vet bills and helps animal shelters raise funds. This direct response-sourced file lists 36.965 buyers of pet identification tags.
Selections: Gender, type of tag purchased, SCF/state/Zip
Cost: $85/M
Contact: MarketTouch, 678-942-2900

Red Book
This file features 11,189 direct mail buyers of Red Book, a prescription drug reference directory compiled by Thompson PDR. Buyers of the book include pharmacists, insurance benefits administrators, government agencies, academics and professionals in institutional practice settings.
Selections: Gender, phone, SCF/state/Zip
Cost: $130/M
Contact: Aggressive List Management, 847-304-4030

Scholastic At Home Book Club Gold Program
Scholastic at Home (formerly Grolier Books promotes book clubs to families with young children. Included on this 1.5 million name file are buyers from clubs such as Dr. Seuss, Disney and Nickelodeon. Inserts are included in mailings to best customers. The average unit of sale is $30, and the median household income is $40,000.
Cost: $65/M
Contact: Media Horizons Management, 203-642-7365

Value M.O.B. — White Collar Shoppers
Individuals on this database of 17,864 mail order buyers have responded to a variety of international offers. The average purchase is $30, and 60% of the file is male.
Selections: Age, country, credit card holder, dwelling type, head of household, household income, SCF/state/Zip
Cost: $70/M
Contact: Acton, 402-470-2909