DraftWorldwide Chicago has restructured its direct and promotional creative departments into a single unit. Lor Gold was promoted to chief creative officer, DraftWorldwide Chicago, and Kathy Bucaro-Zobens was named executive creative director, DraftWorldwide Chicago.
Gold had been executive creative director, promotional marketing. Gold joined Draft in 2001 and oversees creative for clients including Burger King, Kellogg’s, ConAgra and Coors.
Bucaro-Zobens was executive creative director, direct marketing. She has been with Draft since 1993 and is responsible for creative for clients including BriteSmile, Ambien, Brink’s Home Security and DeVry University.
DraftWorldwide is a unit of The Interpublic Group of Companies, Inc.