The Direct Marketing Association has tapped Ramesh Ratan to serve as senior vice president of membership and market development, effective April 25.
Ratan will oversee all membership retention and recruitment efforts. He has more than 20 years of marketing experience.
Ratan previously served as president of VocalTec Americas and senior vice president of strategy for VocalTec Communications Ltd. He holds an MBA from the Jamnalal Bajaj Institute of Management of the University of Bombay, India.