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Why Kamala Harris’s Marketing Emails Are Hitting the Mark
A look at the email marketing tactics of presidential candidate Kamala Harris—and why they are scoring with her audience.
A look at the email marketing tactics of presidential candidate Kamala Harris—and why they are scoring with her audience.
Many of the same tactics marketers use to motivate consumer behavior lend themselves to care objectives.
11 actionable ways to rethink B2B marketing beyond chasing marketing qualified leads.
AI-driven applications have quickly become a must-have tool in the marketing and PR worlds. But GPTs can deliver results that are more focused on your company's specific needs.
As Google implements stricter policies around bulk email, email marketers must adapt their strategies with an increased focus on segmentation and relevance. Here are ways to ensure that your emails comply.
Multichannel rights are an important part of digital marketing, and now is the time to make sure you have your website set up properly. Here are strategies for navigating the new landscape.
The honorees for the Chief Marketer 2023 Top Women in Marketing Awards have been revealed.
Chief Marketer is pleased to announce the winners of the 2023 Pro Awards, recognizing the most outstanding campaigns in promotional marketing.
Best practices for email marketers on how to increase email open rates, avoid cliched content, write compelling subject lines and sidestep common pitfalls.
Tips for writing engaging marketing emails during the holiday season.