Channel | Email

How to Make GDPR Work for Marketing Teams

|  by Bryta Schultz

The EU’s General Data Protection Regulation (GDPR) isn’t going to make your job easier. Here's what marketers need to know to weather the changes.

7 Ideas for Interactive B2B Email Marketing

|  by Matt Harris

Interactive B2B email marketing is much more than cat videos and dancing elf GIFs. Here's seven ideas to make your B2B email strategy more engaging.

5 Content Marketing Myths to Bust in 2018

|  by Ana Cook

There is a lot of misinformation that creates unrealistic expectations around content marketing and prevents many businesses from succeeding. Don’t let these five myths slow you down.

Six Elements of Effective Marketing Creative Design

|  by Danielle Riley

A great headline and a striking font contribute quite a lot to the effectiveness of marketing creative. But there are other, more subtle design elements that can be just as impactful—including these six essential ones.

25 Ways to Communicate With Customers at Christmas

|  by Natalia Selby

By focusing on improving the way people interact with your website, you’ll be able to deliver a better user experience, increase website traffic and grow your business.