Big Fat Marketing Blog

I Want to be the Deranged Criminal

Who are you going to be for Halloween this year? According to information gathered from The Lycos 50, based on Internet search results the top 10 costumes so far this year are: 1) Batman 2) Indiana Jones 3) Joker 4) Iron Man 5) Hulk ...

Trade Show Survival

|  by Chief Marketer Staff

With due respect to Ruth Stevens, there are a couple of things that she failed to mention in her first-rate book on B2B conferences

I Heart Press Releases: And Cell Phone Users Love Obama

|  by Tim Parry

I use a cell phone and I'm in love with Barack Obama. Apparently 71% of all cell phone users love Obama. It doesn't mean the other 29% want John McCain and only call "Klondike 5" numbers from their land lines. But that's part of an actual press ...

I Don’t Wanna be Linked In No More

First of all, who the @@#%* has time for social media? I get updates all day long that my so-called friends are reading Harry Potter or eating soup or depressed or worried about the cubs or thinking about puppies . . . who cares???!! Who created this ...

The Trouble With List Firms…

|  by Tim Parry

List firms are singing the blues, and that's quite understandable with merchants and non profits cutting back on prospecting. But I just checked out the Multichannel Merchant mail bin and saw where at least two list firms can save some money... by ...

Lemme Try That

Sampling is huge . . . and not just for Girltalk (who was amazing at lollapalooza, btw). I'm talking about the old promotional trick of product sampling. It looks like it's making a comeback. And with the economy tightening even more, I'm guessing ...

$236 Million for Spamming? That’s Nothing

The Clinton Herald in Clinton, IA is reporting a local Internet service provider has won a $236.4 million judgment against two Arizona residents for sending spam through its network. And $236 million is nothing compared to others Robert Kramer, owner ...