What were they thinking?
How can such a supremely misguided effort as this costly half-page ad in The New York Times for the College of New Rochelle not tempt us to speculate about its origin?
I can come up with only two lame theories:
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Members of the school’s advertising class were challenged to compete in creating the best ad for the school, with the winner getting to see her ad published in the Times. Students were told that the secret of success in an advertising creative career is simply to create ads that are
