Chief Marketer Staff
-
Canon U.S.A. Wants to Make You a Star
A user contest for the Canon PowerShot digital camera is offering to help make one contestant’s dreams of singing stardom come true this year.
-
News Brief
MOOSYLVANIA: has hired Rodney Mason as chief marketing officer for the digital, branding and promotion agency
-
Email
Google Ends Advertising Deal with Yahoo
Google has ended its advertising agreement with Yahoo that gave Yahoo the ability to use Google to provide ads on its Web sites–and those of its publisher partners– sites) in the U.S. and Canada.
-
Agencies
Grove Acquires U.K. Marketing Firm GI Solutions
Grove Industries has acquired one of the UK
-
R.R. Donnelley Earnings Fall
R.R. Donnelley & Sons Co. posted net earnings of 168.2 million for the third quarter, a decrease from $175.0 million in the prior year.
-
Listline e-Newsletter 11/05
MeritDirect has been selected to oversee a list of 1.6 million names from ESPN the Magazine
-
Agencies
Live from ad:tech: CNN Re-engages Viewers
Whoever emerges as the president-elect from the current campaign, CNN will be a clear winner as a content provider and sampler.
-
Live from ad:tech: NY Times, Business Week Try New Web Moves
The New York Times is about to provide Web links to news stories in other publications related to its own news stories on an alternative digital front page, and Business Week is letting readers create their own coverage priorities.
-
Ocean Spray to Break January Campaign Targeting Hispanics
A new campaign for Ocean Spray targeting Hispanics will break in January in Texas.
-
AOL Sued for E-mail Ads
(Magilla Marketing)—A California man has filed a class-action suit against AOL for allegedly including text e-mail ads in the footers of paid subscribers’ outgoing messages.