Chief Marketer Staff

• Pepsi, Doritos, Others Tap into Boost in Super Bowl Spending on Food

  People planning to watch the Super Bowl may not be buying as many new flat screen TVs or comfortable couches, but they are planning to load up the buffet table.

• Agencies

  Anheuser-Busch’s Stella Artois Sponsors Short Film Contest

  Stella Artois and film networking site TriggerStreet.com are partnering with actor Kevin Spacey on an independent filmmaker competition that will award a $50,000 cash prize to the winner.

• TracyLocke Names CMO, a New Post

  TracyLocke has promoted Jim Sexton to chief marketing officer, a new position.

• Agencies

  Schwan’s Offers Toyota Prius in Online Game

  Schwan’s Consumer Brands North America is out with an online promotion that offers the chance to win a Toyota Prius and other instant-win prizes.

• News Brief

  BEST BUY: has named Brian J. Dunn, the consumer electronics chain’s president and chief operating officer as its new chief executive effective June 24.

• Agencies

  Williams-Sonoma to Lay Off 1,400

  Williams-Sonoma Inc. will lay off 1,400 employees (about 18% of its workforce) and close its Camp Hill, PA call center and Memphis, TN distribution center, all as part of an effort to cut overhead costs by $75 million.

• Mobile

  Online Marketing Group Acquires Mail Media

  Online Marketing Group, a Dutch e-commerce company, has acquired Mail Media, a mobile marketing firm in the country.

• Agencies

  Deluxe Income Plummets

  Deluxe Corp. posted net income of $27.9 million for the fourth quarter, a drop from $40.2 million in the prior year.

• Car-Related Call Center Opens in Kentucky

  Automobile BDC, an outsourced Internet department for car dealerships, has opened a call center Lexington, KY, according to wire service reports.

• Agencies

  Oriental Trading Names Fuller COO

  Oriental Trading Co. Inc., a direct marketer of party supplies, has named Dana Fuller senior vice president and chief operating officer.