Anheuser-Busch’s Stella Artois Sponsors Short Film Contest

Posted on by Chief Marketer Staff

Stella Artois and film networking site TriggerStreet.com are partnering with actor Kevin Spacey on an independent filmmaker competition that will award a $50,000 cash prize to the winner.

Aspiring film directors can participate in the Stella Artois Short Film Project by submitting an entry no longer than 10 minutes long online. Entries will be accepted between Jan. 26 and June 15.

Ten finalists will be selected from the films submitted through a rating system on the site. The winner will be selected by a panel of judges to be assembled by Spacey later this year. The winning film will gain exposure at several independent film festivals throughout the year.

The indie film contest is a natural extension for Stella Artois, which previously has been involved in sponsoring events such as the Sundance Film Festival, CineVegas and the American Film Institute Awards.

TriggerStreet.com came up with the concept and approached Stella Artois about sponsoring it.

“We believe in what they’re doing with the site and applaud their efforts to give back to the home community,” said David Daniels, product manager for Belgian Brands at Anheuser-Busch. “It’s a great way for us to give back to the filmmaking community that has supported Stella Artois over the years.”

TriggerStreet.com was founded in 2002 by Spacey and producer Dana Brunetti as an interactive outlet for filmmakers, writers and others seeking to make connections in the entertainment industry. It’s been involved with the Tribeca Film Festival, the Toronto Film Festival and others.

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