Chief Marketer Staff

• Agencies

  Some Thoughts on 1999

  1999 not only marks the end of a decade, but the end of a 10-year period during which direct marketers were constantly urged to change their management

• Deep Impact

  Impact Communications Group, Chicago, has been restructured by parent Foote, Cone & Belding, with new management appointed by FCB Chicago president Brian

• Agencies

  Account-Specific Spotlight: Buffalo

  Buffalo is big on food. The upstate New York market ranks fourth in the nation in all-commodity dollar volume. It ranks No. 1 among supermarkets offering

• On the Net

  Virtual Wall Street The web’s highest-stakes contest is off and running. RealTime Media, Haverford, PA, teamed with Internet advertising network Flycast

• Ha-Lo Gives Holiday Shopping New Meaning

  Ha-Lo Industries, Inc. stayed in full acquisitions mode over the holidays, purchasing two more companies.The Niles, IL-based agency bought Parsons International

• Calling All Entrepreneurs

  After spending five years at Nabisco, Cliff Medney felt the tug to be free. “It was time,” he says. “I had learned and experienced a great deal and wanted

• Agencies

  Man of the World: DRAFT IS DIRECT MARKETER OF YEAR

  Howard Draft, chairman/CEO of DraftWorldwide, is CADM’s 1999 Charles S. Downs Chicago Direct Marketer of the Year. At age 45, he’s the youngest-ever recipient

• Jingle Bells and Whistles

  Holiday sales at bookstore chain Barnes & Noble rose nearly 9 percent to $555 million, better results than most retailers were able to claim this Christmas

• Agencies

  Me Llamo Tinky Winky

  The itsy bitsy Entertainment Company of New York City and U.K.-based Ragdoll Productions have agreed to launch the wildly popular Teletubbies TV series

• Fueling Up

  The main reason convenience stores live up to their name is to provide travelers with liquid sustenance, be it gasoline or a more humanly palatable refreshment.