Chief Marketer Staff
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InfoUSA Postpones New Site, Plans to Move Employees
InfoUSA has put plans for its yet-built Montebello, NY facility on hold, chairman and CEO Vinod Gupta told DIRECT.But the company will close its current
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Shop At Home to be Listed on NASDAQ
Shop At Home, Inc., Nashville, TN, has been approved for listing on the NASDAQ National Market System. Shop At Home will trade on NMS beginning Wednesday,
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DIRECT Listline
Healthletter Canadian Subs Some 111,051 active Canadian subscribers to the Nutrition Action Healthletter are identified. The letter, published by the
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USPS Challenged Over Autocratic Management Style
The U.S. Postal Service was bashed for its “autocratic” management style in a government report that also raked postal workers and their unions over the
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Short Cuts
Harte-Hanks Response Management, Austin, TX, has named David LaGreca senior vice president of information technology. He was previously vice president
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Virginia Company Launching Home-Banking DM Campaign
A McLean, VA, outfit said yesterday that it was launching a pilot marketing campaign designed to convert home-banking users into home bill payers.Online
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Metris Offers All Employees Stock Options
Metris Companies Inc., St. Louis Park, MN, has created a stock option price for all of its employees. Under the Ownership Bonus Program, once the options
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AOL and Columbia House Enter Marketing Pact
America Online Inc., Dulles, VA, and Columbia House Music Co., New York, have reached an agreement for online and off-line advertising and promotions,
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USPS Tests Thinner Polybag Standard
The U.S. Postal Service has agreed to test the machinability of a thinner, less expensive polywrap for flat direct mail pieces, catalogs and magazines.The
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TeleSpectrum Worldwide Cuts Net Loss
TeleSpectrum Worldwide Inc., King of Prussia, PA, had fourth-quarter revenue of $43 million, down 4% from 44.8 million in fourth-quarter 1997. In fourth-quarter