Chief Marketer Staff
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Henderson Calls for Compromise on Postal Reform
Postmaster General William J. Henderson called yesterday for compromise in hearings on H.R. 22, the Postal Modernization Act of 1999.In prepared remarks
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CompUSA Names Head of DM Business
Computer retailer CompUSA Inc., Dallas, has appointed Stephen Polley as chairman/CEO of CompUSA Direct, its mail order and Internet business. Polley,
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USPS Challenged Over Autocratic Management Style
The U.S. Postal Service was bashed for its “autocratic” management style in a government report that also raked postal workers and their unions over the
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InfoUSA Postpones New Site, Plans to Move Employees
InfoUSA has put plans for its yet-built Montebello, NY facility on hold, chairman and CEO Vinod Gupta told DIRECT.But the company will close its current
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AOL and Columbia House Enter Marketing Pact
America Online Inc., Dulles, VA, and Columbia House Music Co., New York, have reached an agreement for online and off-line advertising and promotions,
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USPS Tests Thinner Polybag Standard
The U.S. Postal Service has agreed to test the machinability of a thinner, less expensive polywrap for flat direct mail pieces, catalogs and magazines.The
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Short Cuts
Harte-Hanks Response Management, Austin, TX, has named David LaGreca senior vice president of information technology. He was previously vice president
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Shop At Home to be Listed on NASDAQ
Shop At Home, Inc., Nashville, TN, has been approved for listing on the NASDAQ National Market System. Shop At Home will trade on NMS beginning Wednesday,
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Virginia Company Launching Home-Banking DM Campaign
A McLean, VA, outfit said yesterday that it was launching a pilot marketing campaign designed to convert home-banking users into home bill payers.Online
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Metris Offers All Employees Stock Options
Metris Companies Inc., St. Louis Park, MN, has created a stock option price for all of its employees. Under the Ownership Bonus Program, once the options