Chief Marketer Staff

• The M/A/R/C Group Reports 4Q Loss

  The M/A/R/C Group, Irving, TX, reported a net loss of $513,000 on revenue of $21.3 million for the fourth quarter ended December 31, 1999, compared with

• And the Caples Winners Are . . .

  The big winner at the 21st annual John Caples International Awards, held yesterday, may be The Martin Agency, Richmond, VA. Martin not only picked up

• Sharper Image Reports Record Earnings

  Cataloger/retailer Sharper Image Corp., based in San Francisco, reported record fourth quarter earnings of $9.4 million, a 62% improvement over last year’s

• Netbet.com To Merge With Internet Gaming

  NetBet.com, an online gambling service based in Las Vegas, has signed a letter of intent to merge with technology developer Atlanta-based Internet Gaming

• NP Interactive Donations Hit $91 Million In 1998: DMA

  The nonprofit sector of the direct marketing industry recorded direct/interactive donations and sales of $91 billion last year, accounting for 7% of the

• Bige.com Links Up With Internet Movie Database

  Later this month, Bige.com, a division of Big Entertainment, will provide co-branded merchandise links on IMDb, the Internet Movie Database, a source

• Micro Warehouse Reports 85% Net Income Gain

  Computer cataloger Micro Warehouse Inc. reported net income of $13.6 million in the 1998 fourth quarter an 85.4% increase over $7.3 million for the fourth

• Short Cuts

  InfoUSA Inc., Omaha, NE, said it will launch a multimedia advertising campaign with former Nebraska head football coach Tom Osborne as the spokesperson

• DIRECT Listline

  Fly Free America Customers Some 100,000 active customers who responded to a promotional offer for which they receive two free round-trip airline tickets

• DM Transactions Again Reach Double-Digit Growth In 1998

  The number of direct marketing strategic transactions reached a record level during 1998, totaling 1,846 transactions valued at $29.4 billion, according