Chief Marketer Staff

• OnHealth Signs Linkage Pact with Drugstore.com

  OnHealth Network Co, a Seattle-based network of health-related information, services and products, has signed a marketing and co-branding agreement with

• Short Cuts

  Talking book marketer Audio Book Club Inc., based in Boca Raton. FL, will now be promoted on the Lycos Network. The alliance allows for the integration

• A2b Music Taps Alliance for Digital Downloading

  a2b music, AT&T’s digital music distribution system, has tapped Web site developer Alliance Entertainment Corp. to develop a2b music’s digital distribution

• DIRECT Listline

  Plan Sponsor Subs The 36,071-name plan Sponsor database is offering new selects and counts. Subscribers to Plan Sponsor are high- and mid-level executives

• DoubleClick Signs 15 ‘Dart’ Partners

  Online advertising agency DoubleClick Inc., based in New York, has signed 15 partnerships with clients to use its “DART for Advertisers” including Dell

• Acxiom Names Ex-Clinton Aide Mclarty to its Board

  Mack McLarty, former aide to president Bill Clinton and chairman of the McLarty Cos. Inc., Little Rock, AR, has joined the board of directors of database

• CNNfn Launches One-Stop Business News and Shopping Site

  CNNfn.com has launched the CNNfn POWER SHOPPER, an online shopping service for users and investors that combines up-to-the-minute access to business news

• Short Cut

  Budget Rent a Car Corporation,Lisle, IL, has signed a two-year agreement with iXL as its Internet agency of record. iXL, a global Internet services firm,

• Live From L.A.: DMA Skips B-to-B Excellence Award

  In announcing the winner of the Direct Marketing Association’s second annual net.marketing Excellence Award for a consumer site, Laura Freedman, president

• New Internet Shopping Service Targets Two Million Union Members

  Value America, an Internet retailer offering technology, office and consumer products through its online store, will develop United Labor Online with