Chief Marketer Staff

• Fingerhut Manages Arizona Mail Order Lists

  Fingerhut Cos. Inc., Minneapolis, is the new manager of Arizona Mail Order’s (AMO) list rental business. AMO’s file includes the following catalogs: Old

• Worldata Handles Starting Point File

  Worldata, Boca Raton, FL, has been awarded list management of the 194,779-name Starting Point Search Engine–Online Businesses File. Businesses submit

• OnHealth Signs Linkage Pact with Drugstore.com

  OnHealth Network Co, a Seattle-based network of health-related information, services and products, has signed a marketing and co-branding agreement with

• Short Cuts

  Talking book marketer Audio Book Club Inc., based in Boca Raton. FL, will now be promoted on the Lycos Network. The alliance allows for the integration

• A2b Music Taps Alliance for Digital Downloading

  a2b music, AT&T’s digital music distribution system, has tapped Web site developer Alliance Entertainment Corp. to develop a2b music’s digital distribution

• DIRECT Listline

  Plan Sponsor Subs The 36,071-name plan Sponsor database is offering new selects and counts. Subscribers to Plan Sponsor are high- and mid-level executives

• DoubleClick Signs 15 ‘Dart’ Partners

  Online advertising agency DoubleClick Inc., based in New York, has signed 15 partnerships with clients to use its “DART for Advertisers” including Dell

• Acxiom Names Ex-Clinton Aide Mclarty to its Board

  Mack McLarty, former aide to president Bill Clinton and chairman of the McLarty Cos. Inc., Little Rock, AR, has joined the board of directors of database

• CNNfn Launches One-Stop Business News and Shopping Site

  CNNfn.com has launched the CNNfn POWER SHOPPER, an online shopping service for users and investors that combines up-to-the-minute access to business news

• Live From L.A.: DMA Skips B-to-B Excellence Award

  In announcing the winner of the Direct Marketing Association’s second annual net.marketing Excellence Award for a consumer site, Laura Freedman, president