Chief Marketer Staff
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Metris to Open Jacksonville Facilities
Metris Companies Inc., St. Louis Park, MN will open an operations facility in Jacksonville, Florida on June 1, 1999. The new facility in the One Deerwood
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Staples.com Names Jonathan Magasanik VP of Merchandising
Staples Inc., Westborough, MA, has named Jonathan Magasanik VP of merchandising for Staples.com, the company’s e-commerce division which was launched
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ICB Launches Directory of Toll-Free Providers
New York telemarketing consultancy ICB Inc. has launched an Internet-based directory of toll-free service providers. Branded WhoSells800.com (http://whosells800.com),
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New York Times Chooses Kang & Lee to Market to Asian Americans
The New York Times has chosen Kang & Lee Advertising, a New York-based Young & Rubicam company, to be its advertising agency of record for the Asian American
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HCFA to Collect Medicare Patient Data While Senate Seeks Privacy Protections
Legislation seeking to tighten personal medical information privacy was introduced Wednesday in the Senate. Meanwhile, the Health Care Financing Administration
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J.C. Penney’s Profitability Strategy Includes Internet, Catalog, and Store Enhancements
Operational changes, including additional emphasis on “power brands”; enhanced merchandising, inventory, and Internet service; and “enhanced store environments,”
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Snyder’s Arnold Communications to Represent Toysmart.com
Arnold Communications, a subsidiary of Bethesda, MD-based Snyder Communications, has won a $10 million contract from Toysmart.com to develop an integrated
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DIRECT Listline
Global Custodian Subscribers Global Custodian magazine’s subscriber list names 13,875 international financial executives.Cost: $165/MSelections: U.S.
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Convergys Forms Four-Year Pact with DirecTV
Convergys Corp., Cincinnati, has signed a four-year contract with DirecTV Inc., to provide inbound customer service in Convergys’ dedicated call centers.During
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Lands’ End Financials Include Web Sale Breakouts for the First Time
Lands’ End, Inc., Dodgeville, WI, reported fiscal year 1999 sales from its Web site of $61 million, up from $18 million in fiscal year 1998. The announcement