Chief Marketer Staff

• Edith Roman to Manage Egghead.com Newsletter List

  Edith Roman Associates Inc., Pearl River, NY, has been chosen to manage the 2.9-million-name Egghead.com newsletter program list. All the people identified

• Sportsman’s Guide Earnings Creep Back

  Outdoor gear direct marketer The Sportsman’s Guide Inc., South St. Paul, MN, reported net earnings of $133,000 for the quarter ended July 4, an increase

• Market Conditions Lead Insight to Renegotiate Merger

  Computer direct marketer Insight Enterprises Inc., Tempe, AZ, has been able to favorably renegotiate the terms of its merger agreement with U.K.-based

• Death Knell for ALC/DMI Deal

  Barring any unforeseen developments, the American List Counsel proposed deal to take over Direct Media Inc., will collapse on Friday, Robert Tomlinson

• Grey Direct Acquires MarketData Solutions

  Grey Direct has purchased database marketing company MarketData Solutions for an undisclosed sum.The New York direct response agency will combine its

• USPS Negotiates New Postal Pacts With Canada

  Plans for new and improved mail service between the U.S. and Canada were set in motion last week in Washington with the signing of new service agreements

• Federal Court Denies Cendant Prosecutors Request For Delay

  U.S. District Court in Newark, NJ, denied a request by federal prosecutors for more time to investigate alleged criminal conduct in Cendant Corp.’s accounting

• Pinault-Printemps U.S. Catalog Sales Said To Rise

  French cataloger and retailer Pinault-Printemps-Redoute SA reported a “slight decline” in catalog in France in the first half of 1999 and small increase

• Banta Posts Lower 2Q Earnings As Expected

  Banta Corp., Menasha, WI, earned a net income of $11.8 million, or 43 cents diluted earning per share, for the second quarter of 1999, before the effects

• Acxiom, PerformanceData to Link List Databases

  An agreement between Acxiom Corp., Little Rock, AR, and PerformanceData, a division of Trans Union LLC, to link databases will save time the development