Chief Marketer Staff

• DMA Approves of Senate Draft Bill to Reform USPS

  The Direct Marketing Association has put its stamp of approval on a Senate proposal to create a commission to reform the United States Postal Service.

• SPIDER-MAN SET TO LEAP ONTO SMALL SCREEN

  Columbia TriStar Home Entertainment, Culver City, CA, is spinning a new promotional web for the video release of Spider-Man. The film, which brought in

• Short Cuts

  Solar Communications has appointed two. John Barrett and John Waterhouse have both been named vice president of business development. Naperville, IL-based

• Amazon Loss Narrows, Revenue Increases

  Amazon.com Inc. reported a smaller-than-expected net loss of $94 million in the second quarter 2002. The e-tailer had a loss of $168 million a year earlier.

• Prozac Sent to 16-Year-Old Boy

  A 16-year-old boy was among Florida residents who received unsolicited samples of Prozac earlier this month, the Associated Press reported. The Walgreen

• U.K. Post Office to Axe Managers

  Consignia, the U.K.’s privatized postal service, is planning a management shake up it hopes will safe more than 50 million pounds sterling ($75 million) a year, according to the London Daily Telegraph.

• NEBS Names Riley to President Post

  New England Business Service Inc. has promoted Richard Riley to president and COO. Riley joined the Groton, MA direct marketer in 1997. In July 2001,

• Sen. Lieberman to Keynote at Fall DMA Conference

  U.S. Sen. Joseph Lieberman (D-CT) will speak at the Direct Marketing Association’s 85th Annual Conference and Exhibition.

• PITTMAN OUT, TIME WARNER EXECS IN

  Bob Pittman last week resigned as coo of New York City-based AOL Time Warner amid reports of combative relationships with Time Warner management and a

• DIRECT Listline

  ADVO Residential Database ADVO has named ALC Data Management as manager of its ADVO Advantage Residential database. The file offers 100% coverage of residential