Chief Marketer Staff

• Talbots Mails First Men’s Clothing Catalog

  Talbots has sent out the first mailing of its new men

• Letters to the Editor

  Re: After 50 Years, Newsman says -30- (DIRECT Newsline, Sept. 30, 2002) I really enjoyed Paul Alberta

• Harvest Time Is Holiday Time for Harry and David

  For premium fruit cataloger Harry and David, late July and early August are spent gearing up not only for the harvest bounty, but also for the very beginning of an extended holiday season. As with prior late summer books, this year’s “Harvest Festival” catalogs feature the imperative “Keep this catalog throughout the holidays.”

• PC Connection Anticipates Higher Third Quarter Sales, Lower Net Income

  PC Connection Inc. sees its third quarter sales topping out at $335 million, up from the $308.7 million it generated in third quarter 2001. The company

• Sears Debuts Jewelry Catalog

  Sears Roebuck and Co. has launched a Fine Jewelry catalog and will mail “millions” of copies this fall, capitalizing on one of the firm

• INKTOMI

  Inktomi Corp., Foster City, CA www.inktomi.com Major crawler-based search technology used by other sites. No search site of its own. Pioneered pay for

• DMOZ OPEN DIRECTORY PROJECT (ODP)

  Netscape Communications Corp., Mountain View, CA www.dmoz.org Directory managed and compiled by volunteer editors. Owned by Netscape (and thus AOL Time

• eBay Acquires PayPal For $1.3 Billion

  PayPal Inc. shareholders have approved a $1.3 billion merger with online auctioneer eBay , according to news reports. Earlier, San Jose, CA-based eBay

• ALTAVISTA

  AltaVista Co., Palo Alto, CA www.altavista.com Search engine with its own crawler and directory content from LookSmart. PAID INCLUSION Express Inclusion

• American Student List Settles Charges With FTC

  The Federal Trade Commission has settled with American Student List and another firm over allegations of improperly selling student information for direct