Chief Marketer Staff

• Digital

  Sanibel Holiday Dipping Toes

  Search engine marketing is not an all or nothing affair. It is extremely possible to get into it slowly, a step at a time. For example, in mid-May, Sanibel

• Nautilus Group to Buy Back Shares

  The Nautilus Group Inc. has announced a share buyback program. The board of directors of the health and fitness direct marketers authorized management

• Staying On Top of the Players

  There are literally thousands of search engines and directories; SearchEngineGuide.com has a list of over 3,000 topical search engines, portals and directories.

• Short Cuts

  Quad/Graphics has appointed Betty Quadracci to its board of directors. Quadracci, co-founder of the Pewaukee, WI-based printing firm, is the wife of the

• DIRECT Listline

  Unicover-Elvis Presley Stamp & Coin Collectors This list of active buyers has been updated to a count of 218,000. The sources are direct mail, space ads

• Staying On Top of the Players

  There are literally thousands of search engines and directories; SearchEngineGuide.com has a list of over 3,000 topical search engines, portals and directories.

• Sanibel Holiday Dipping Toes

  Search engine marketing is not an all or nothing affair. It is extremely possible to get into it slowly, a step at a time. For example, in mid-May, Sanibel

• Agencies

  Litle Is Back in Payment-Processing Business

  Tim Litle has created a new endeavor with a familiar name. The venture, Litle & Co., is offering credit card processing services.

• Publicis Groupe Integrates with Bcom3/New Executives

  Publicis Groupe has initiated the first steps in integrating with Bcom3 following the closing last month of the merger of the two advertising agencies. Publicis Groupe plans to integrated D’Arcy into Publicis USA, with some accounts and teams going to Saatchi & Saatchi, with client’s agreement.

• New Product and Service

  Yesmail Network has been enhanced. More than 700 offline data elements have been added to Yesmail