Chief Marketer Staff
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ALC Expands Compilation Operation
American List Counsel Inc. has expanded its list compilation division and named Chris DeMartine to vice president research and analytical services to
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Letters to the Editor
Re: Loose Cannon: No Shortcomings in Industry Shorthand, DIRECT Newsline, Oct. 14, 2002 Certainly those you mention are very useful phrases, and if for
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Pottery Barn Recalls Halloween Candleholders
Pottery Barn is recalling about 11,500 Halloween candleholders sold online, in catalogs and at retail from August through early October. The retail of
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Short Cuts
QVC founder Joseph M. Segel has extended his contract to continue as chairman emeritus and as a consultant to the shopping network through January 2008.
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Office Depot E-Sales Grow in Third Quarter
Office Depot Inc.’s worldwide e-commerce sales grew 35% to $542.9 million during the quarter and by 36% to $1.5 billion for the first nine months of 2002.
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Delia’s Hires Advisor to Explore Its Options
Delias’s Corp., which saw its stock price reduced to .50 cents per share today, has retained Peter J. Solomon Co. to explore strategic alternatives.
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“YM” MAGAZINE BRINGS BOY BAND TO FROSTED CHEERIOS
New York City-based “YM” magazine and Minneapolis-based General Mills have teamed up to bring teen-favorite band O Town to two million Frosted Cheerios
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PENNSYLVANIA CASHES OUT ON LAWSUIT
The Pennsylvania Bureau of Consumer Protection last week announced it will release more than $1.7 million to state residents who made excessive purchases
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SPIDEY MEETS HIS MATCH
Spider-Man may have defeated the Green Goblin, but West Coast longshoremen are another story. Last week Blockbuster Inc., Dallas, confirmed that more
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TRUSTe and ePrivacy Group Debut Education Courses
Nonprofit organization TRUSTe and consulting firm ePrivacy Group have teamed up to offer a privacy education program. The education initiative was designed