Chief Marketer Staff

• TRUSTE Debuts International Privacy Service

  TRUSTe has launched a service to certify privacy policies and offer its dispute resolution services in foreign languages. The service, International Privacy

• Consumers Expect Pleasant Call Center Reps: Survey

  Consumers form their image of a company based on how they are treated by call center reps, and if they don’t like the service, they won’t be back. Some

• Essence Liquidates Catalog

  Catalog Age)–Magazine publisher Essence Communications Partners is in the final stages of liquidating its Essence by Mail catalog. The company, best

• DIRECT Listline

  PhoneHog.com Automotive Enthusiasts Available on this new list are 43,066 2001-2002 consumer shoppers who have specified automobiles as a major lifestyle

• Main Story here

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• Charles Morgan to Open Nasdaq Market

  Charles Morgan, the company leader of Acxiom Corp. and former chair of the Direct Marketing Association, is expected to join Rick Ketchum, president and

• Viper Buys Interest in PC Mailbox

  Viper Networks Inc. has acquired a 49% interest in PC Mailbox Inc. in an all stock transaction. PC Mailbox is an Internet advertising company that uses

• Quebecor CEO and Executive VP to Step Down

  Charles G. Cavell, president and CEO of Quebecor World Inc., plans to retire in April 2003. Christian M. Paupe, executive vice president, CFO and chief administrative officer, plans to explore other opportunities and will leave the firm about May 2003.

• Alloy Reports a Strong Third Quarter

  Alloy Inc. reported third quarter revenue increased 110% to $93.2 million from $44.5 million one year ago. The increase reflected a larger advertising

• Clarification

  Re: MKTG Services Reports Profitable First Quarter, DIRECT Newsline Nov. 14, 2002. MKTG Services Inc. reported net income of $157,706 for the first quarter,