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Chief Marketer Staff

  • Schloss Named CFO of DMA

    Marcel Schloss has been named senior vice president, chief financial officer of the Direct Marketing Association. Schloss replaces Jasvant Mahadevia,

  • Schloss Named CFO of DMA

    Marcel Schloss has been named senior vice president, chief financial officer of the Direct Marketing Association. Schloss replaces Jasvant Mahadevia,

  • Avenue A Acquires I-Frontier

    Digital marketing firm Avenue A, Inc., Seattle, has acquired Philadelphia-based interactive agency i-Frontier, Corp. I-Frontier will operate as a subsidiary

  • MKTG Sells off Northeast Direct Marketing Operations

    MKTG Services Inc. has signed a definitive agreement to sell its Northeast direct marketing operations to CBC Cos. Inc., a privately-held credit and information services company, for $11 million in cash plus the assumption of all directly related liabilities.

  • Mail Stream: A Report on Incoming Direct Mail

    Orvis – The Dog Book Sporting catalog Orvis has long featured canines on its covers. It has used heroic shots of Labradors, Springer Spaniels and other

  • Miles Kimball on the Block

    (Catalog Age)–Gifts and housewares cataloger Miles Kimball is being auctioned off by a Chicago based investment bank, according to a report in TheDeal.com.

  • Best Buy, Partsearch Launch Parts Catalog

    Electronics retail chain Best Buy Co. Inc. has teamed up with Partsearch Technologies Inc., to launch a master catalog of spare parts for consumer electronics,

  • DIRECT Listline

    Hispanic Homeowners This new list offers a 6.9 million 12-month hotline of Hispanic Americans who are all homeowners. They have been identified through

  • Best Buy, Partsearch Launch Parts Catalog

    Electronics retail chain Best Buy Co. Inc. has teamed up with Partsearch Technologies Inc., to launch a master catalog of spare parts for consumer electronics,

  • DIRECT Listline

    Hispanic Homeowners This new list offers a 6.9 million 12-month hotline of Hispanic Americans who are all homeowners. They have been identified through