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Chief Marketer Staff

  • InfoUSA to Acquire Yesmail

    InfoUSA has signed a deal to acquire Yesmail, according to infoUSA CEO Vin Gupta. Gupta declined to reveal the value of the cash transaction. Yesmail’s

  • List and Database News

    Global Business Magazine Active Subscribers Lake Group Media now manages this file of 30,798 active U.S. subscribers. The magazine covers a variety of

  • Euro RSCG Breaks Out Healthcare Unit

    Advertising agency conglomerate Euro RSCG Worldwide has created Euro RSCG Life, a global health marketing and communications group. The new group aligns

  • FairMarket Narrows Losses in Quarter

    FairMarket Inc., a provider of online auction and promotion technology, reported a net loss of $534,000 for the fourth quarter, an improvement over a

  • Loose Cannon: Lists and Lysistrata

    For all the likely presidential candidates in 2004

  • FairMarket Narrows Losses in Quarter

    FairMarket Inc., a provider of online auction and promotion technology, reported a net loss of $534,000 for the fourth quarter, an improvement over a

  • Foran Joins Hartford Direct

    Margaret L. Foran has joined direct marketing service bureau Hartford Direct as executive director of client relations, a newly created position. Her

  • New Products and Services

    SmartMailer 7.0: mail management software with enhanced address database functions

  • Spiegel Names Brewster New CFO

    The Spiegel Group has named James M. Brewster senior vice president and CFO. For the past 10 years, Brewster has served as senior vice president and chief

  • Chicago Board of Trade Taps 24/7 Media

    24/7 Real Media Inc. has signed an exclusive agreement to provide Open AdStream ad serving to the Chicago Board of Trade’s Web site located at http://www.cbot.com