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Chief Marketer Staff

  • Brann San Francisco Appoints VP

    Brann Worldwide’s San Francisco office has hired John P. Foley as vice president and account director. He will lead Brann’s Visa USA account. Prior to

  • Short Cuts

    The Hudson Valley Direct Marketing Association Summit Conference will be on April 2. Sponsored by Madison Direct Marketing, the Second Annual “Meet the

  • Short Cuts

    The Hudson Valley Direct Marketing Association Summit Conference will be on April 2. Sponsored by Madison Direct Marketing, the Second Annual “Meet the

  • Short Cuts

    The Hudson Valley Direct Marketing Association Summit Conference will be on April 2. Sponsored by Madison Direct Marketing, the Second Annual “Meet the

  • ALC Offers Online List Order Receipt and Status Feature

    American List Counsel Inc. has introduced the ALC online order status Web page. This new service reportedly allows mailers and brokers to verify the receipt

  • Mailers Keep Pressure on Congress for CSRS Legislation

    Now that both Congressional committees have passed their versions of the bill to relieve the U.S. Postal Service of its prior retirement obligations,

  • List and Database News

    Vita Life This file of 104,000 one-month hotline buyers is brand new to the market. These consumers have bought either a 30- 60- or 180-day supply of

  • Nautilus Group Hints at Media Buy for New TreadClimber Product

    The Nautilus Group Inc. rolled out TreadClimber, a piece of exercise equipment that combines the features of treadmill, stair-stepper and elliptical machine.

  • Loose Cannon: During Wartime, Comfort Me with Catalogs

    Conventional wisdom holds that the U. S. invasion of Iraq will happen sometime before the end of the month, and possibly as soon as March 17 or 18. When

  • List and Database News

    Vita Life This file of 104,000 one-month hotline buyers is brand new to the market. These consumers have bought either a 30- 60- or 180-day supply of