Chief Marketer Staff
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USPSOIG Squanders Money, Says Report
The U.S. Postal Service’s Office of the Inspector General has been wasting millions of dollars on conferences, retreats and parties while it
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Short Cuts
The Hudson Valley Direct Marketing Association Summit Conference will be on April 2. Sponsored by Madison Direct Marketing, the Second Annual “Meet the
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Short Cuts
The Hudson Valley Direct Marketing Association Summit Conference will be on April 2. Sponsored by Madison Direct Marketing, the Second Annual “Meet the
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Ahern Named Sales Manager at Action Markets
John Ahern has been hired as a sales manager at Action Markets Inc., a list/alternative media company. Ahern is responsible for managing the Musical Heritage
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Short Cuts
The Hudson Valley Direct Marketing Association Summit Conference will be on April 2. Sponsored by Madison Direct Marketing, the Second Annual “Meet the
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Mailers Keep Pressure on Congress for CSRS Legislation
Now that both Congressional committees have passed their versions of the bill to relieve the U.S. Postal Service of its prior retirement obligations,
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Nautilus Group Hints at Media Buy for New TreadClimber Product
The Nautilus Group Inc. rolled out TreadClimber, a piece of exercise equipment that combines the features of treadmill, stair-stepper and elliptical machine.
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List and Database News
Vita Life This file of 104,000 one-month hotline buyers is brand new to the market. These consumers have bought either a 30- 60- or 180-day supply of
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Loose Cannon: During Wartime, Comfort Me with Catalogs
Conventional wisdom holds that the U. S. invasion of Iraq will happen sometime before the end of the month, and possibly as soon as March 17 or 18. When
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List and Database News
Vita Life This file of 104,000 one-month hotline buyers is brand new to the market. These consumers have bought either a 30- 60- or 180-day supply of