Chief Marketer Staff
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MRM Hires Paran Johar As EVP, Digital Marketing
MRM Worldwide, the direct marketing agency, has hired Paran Johar to serve as executive vice president of digital marketing and managing director of the MRM Los Angeles office.
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Letters to the Editor
Letters in response to “Loose Cannon: A Boy Named Sue”
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Email
The Lesson of Blue Security: Stupid Ideas Have Stupid Results
While some in tech circles lamented anti-spam company Blue Security
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Email
Not-So-Obvious Words Trigger Spam Filters
Besides obvious words and phrases such as Viagra and penis enlargement, there are a whole slew of not-so-obvious words that can trigger spam filters, according to British company Email Reaction.
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Email
South Koreans Bust “Zombie Master”
South Korean authorities reportedly have arrested a man suspected of running network of 16,000 zombie computers to send 18 million spam e-mails to 133 countries a day.
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Email
Open and Click Rates Rally in Q1: eROI
E-mail open and click-through rates came roaring back in the first quarter of 2006, compared to the fourth quarter of 2005, according to a recent study by eROI.
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Re: Loose Cannon: A Boy Named Sue
Regarding the letter from Mr. Claiborne of The Elks magazine in Chicago, who asks whether he will have “forfeited his aggrieved status” by having kept his Slim Whitman album
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Listline e-Newsletter 05/23/06
Christianity Today International has named Bush Company Inc. to manage
the Leadership Journal list of 36,000 active subscribers. This
publication reaches evangelical clergy in churches with an average
attendance of 429. -
Macy’s Readies iPod Vending Machines
Macy’s will install vending machines selling iPods in 180 stores this fall.