Chief Marketer Staff
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Email
FTC Obtains Stop E-mail Order
The Federal Trade Commission has obtained a temporary restraining order requiring Sili Neutraceuticals LLC and Brian McDonald, doing business as Kaycon Ltd., to stop sending e-mail messages that promote hoodia weight loss products.
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IA Global Projects Rapid Growth for Japanese Call Center
IA Global Inc. has projected that revenues for its Japanese subsidiary Global Hotline Inc.’s call center will grow from $22 million this fiscal year to between $47- to $55 million in the next fiscal year.
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List Brokerage Appointments
Statlistics has been selected to provide list brokerage services for Meister Media Worldwide, a publisher of agricultural trade magazines. Contact Statlistics, 203-778-8700.
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Agencies
Secret Dancer Search Lets Winner Star in Music Video
Procter & Gamble’s Secret brand is on the hunt for young women with the best dance moves
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Agencies
Adidas Makes Music for MLS Fans
Adidas has launched a new music promotion to tie Major League Soccer teams to local artists who will create anthems for the respective squads.
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Agencies
In-Game Advertising to Hit $850 Million by 2011: Study
The growing use of the Internet to play video games is giving companies new reason to insert their marketing messages there
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Willow Marketing to Plan New Toyota Campaign
Willow Marketing has been selected to design a new campaign for Toyota Motor Sales in its partnership with the National FFA Foundation.
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News Briefs
STEVE AND BARRY’S: is teaming up with tennis star Venus Williams to launch a new collection.
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Agencies
Meet the Broker: Jerry Mamola
Today we meet Jerry Mamola, managing partner at Amity Direct Inc., a direct marketing agency based in Jackson Township, NJ.