Chief Marketer Staff
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Agencies
Meet the Broker: Steve LeBlanc
Today we meet Steve LeBlanc, president of Diamond List Marketing Co., a one-man shop located in Annandale, VA.
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Listline e-Newsletter 08/24/07
Prospect Direct Inc. has assumed management a list of 13,630 Jewish
donors to the New Israel Fund, an organization that raises funds to
support civil rights and social justice for Israeli Arabs, immigrants,
women and other groups in Israel. Direct mail is the source. -
Email
FTC Obtains Stop E-mail Order
The Federal Trade Commission has obtained a temporary restraining order requiring Sili Neutraceuticals LLC and Brian McDonald, doing business as Kaycon Ltd., to stop sending e-mail messages that promote hoodia weight loss products.
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IA Global Projects Rapid Growth for Japanese Call Center
IA Global Inc. has projected that revenues for its Japanese subsidiary Global Hotline Inc.’s call center will grow from $22 million this fiscal year to between $47- to $55 million in the next fiscal year.
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List Brokerage Appointments
Statlistics has been selected to provide list brokerage services for Meister Media Worldwide, a publisher of agricultural trade magazines. Contact Statlistics, 203-778-8700.
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Agencies
Secret Dancer Search Lets Winner Star in Music Video
Procter & Gamble’s Secret brand is on the hunt for young women with the best dance moves
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Agencies
Adidas Makes Music for MLS Fans
Adidas has launched a new music promotion to tie Major League Soccer teams to local artists who will create anthems for the respective squads.
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Agencies
In-Game Advertising to Hit $850 Million by 2011: Study
The growing use of the Internet to play video games is giving companies new reason to insert their marketing messages there
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Willow Marketing to Plan New Toyota Campaign
Willow Marketing has been selected to design a new campaign for Toyota Motor Sales in its partnership with the National FFA Foundation.