Chief Marketer Staff
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Acxiom’s Morgan Steps Down From Board, Leader Position
Charles Morgan has resigned as chairman of the board of directors of data firm Acxiom Corp., and stepped down from his position as company leader, effective immediately.
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Email
Return Path Announces Mobile Rendering Product
Deliverability firm Return Path today announced it has developed the first product allowing e-mail marketers to see how their messages look on mobile devices.
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Agencies
Responsys Partners with Print-on-Demand Firm
E-mail technology provider Responsys announced today it has partnered with print-on-demand firm Integrato.
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Email
ExactTarget Teams with Email Data Source
E-mail software provider ExactTarget announced today it has teamed up with e-mail intelligence firm Email Data Source.
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Epsilon Hires Penney To Lead Strategic Consulting and Analytics Operations
Dallas-based Epsilon has named Michael Penney executive vice president of strategic and analytic services.
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Online Lead Generation Association Elects New Directors
The Online Lead Generation Association yesterday announced the election of a new Board of Directors for a two-year term.
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Letters to the Editor
I, as usual, thunked some more and want to add a few more points.
1. Can the University accept mail and then legally refuse to deliver it? I don’t think so.
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Agencies
Toyota Ties Gas Fill Ups to Tire Buys
Toyota is driving tire purchases at its dealerships with a free gas offer.
People who buy four new tires at a participating Toyota Tire Center will receive a $50 Fill It Up gas card redeemable at any station that accepts American Express cards.
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Agencies
Blockbuster Canada Launches Loyalty Program
Blockbuster Canada is out with a new program that rewards customers for their in-store movie purchases with e-coupons.
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Agencies
Wendy’s to Give Away 100 Million Songs
Wendy’s is giving away up to 100 million songs as part of a partnership with the Rhapsody music site to customers who buy its combo meals.