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Chief Marketer Staff

  • Short Cuts

    Clickable, an online advertising service, has received $6 million in funding from Pequot Ventures and Union Square Ventures. The firm plans to use this money to accelerate product development and support its planned 2008 public launch. …

  • Agencies

    Meet the Broker: Shirley Schoevaars

    Today we meet, Shirley Schoevaars, who for the last two years has served as director of marketing and brokerage at Name-Finders Lists Inc. in San Francisco. Schoevaars has been in the list business since 1989.

  • Listline e-Newsletter 12/27/07

    Bonnier Corp. has added a 10th master file to its list portfolio. This
    regional file consists of more than 9.7 million subscribers to various
    publications. Direct mail and the Internet are the sources.

  • Agencies

    MediFast Faces Possible NYSE Delisting

    The New York Stock Exchange has notified Medifast Inc., a direct marketer of diet plans, that it is not in compliance with the its continued listing standards.

  • Minority Shareholders Acquire Nyer Medical Group

    Nyer Medical Group Inc., a medical supplies direct marketer, will acquire the remaining 20% of D.A.W., Inc, its pharmacy chain subsidiary, in an agreement with minority shareholders.

  • Ebix Acquires Telstra EBusiness for $43.7 Million

    Ebix Inc., an insurance industry e-commerce software provider, will acquire Telstra EBusiness Services for $50 million Australian ($43.7 million).

  • FedEx Raises Some Rates

    FedEx Freight, a provider of regional next-day and second-day less-than-truckload service, will raise its general rates 5.48 % effective Jan. 14.

  • Agencies

    Rhino Pop-Up Store Returns to Retail Roots

    In a business that recently has seen the disappearance of once-market leaders Tower Records and Sam Goody, reissue music label Rhino Entertainment opened a pop-up store in Los Angeles for the month of December.

  • AmEx Offers Consumers Gift Card Redemption Tips

    American Express is conducting a consumer awareness campaign around gift card redemption prompted by its own research indicating that most Americans will receive at least one gift card during the holiday season.

  • BMW Adds Build-Your-Own Features Online

    BMW recently relaunched its Web site with a redesign that enables prospective buyers to effectively build their own customized model online.