Chief Marketer Staff
-
Agencies
Women’s Fashion Catalog Line Modeled By ”America’s Next Top Model” Winners
metrostyle, a women’s apparel catalog, will have its apparel modeled by winners from the popular CW reality show, “America’s Next Top Model.”
-
News Briefs
Univision Communications: has named Lisa McCarthy executive vice president of client development and partnership marketing. McCarthy will be responsible for directing client development and co-marketing initiatives across all Univision assets.
-
Agencies
Mail Stream: A Report on Incoming Direct Mail
Outdoor outfitter Moosejaw split its Winter 2008 catalog
-
Listline e-Newsletter 1/14
Focus on Young Learners with National Association for the Education of
Young Children and National Association of Elementary School Principals. -
Agencies
Tiffany Reports Flat Holiday DM Sales
Tiffany & Co. posted direct marketing sales of $69.9 million for the holiday period, roughly the same amount as the prior year.
-
Agencies
Restoration Hardware Posts Lackluster December Sales
Restoration Hardware Inc. experienced flat holiday sales, the firm said Friday.
-
Agencies
Infomercial Firm to Refund $1 Million-Plus
Florida consumers will be paid over $1 million as part of a settlement between State Attorney General Bill McCollum and infomercial firm Whitney Information Network Inc.
-
Agencies
E.U. Printer Drops DM to Improve Bottom Line
One of the largest printing services companies in the European Union, Schott Gruppe AG, based in Freudenstadt, Germany reported on Jan. 11 that the disposal of its direct marketing division significantly improved its bottom line.
-
Alliance Data, Austin Extend Contract
Alliance Data Systems Corporation last week announced it has renewed its contract with the City of Austin.
-
Agencies
Usana Health Sciences Says It Is Clear in SEC Probe
Usana Health Sciences Inc. said on Friday that it has received a letter from the Salt Lake City regional offices of the Securities and Exchange Commission, which announced that a formal inquiry of the company’s marketing activities has been completed, with a recommendation that no enforcement action be taken.