Want Travel Business? Look to Your Smartphone Presence

|  by Brian Quinton

A couple of recent reports have put some numbers behind the notion that we lean on our mobile phones for much more than just talk these days. Specifically, if you're involved with the travel industry and want to reach a customer base that's lighting out for the territory this summer, you might want to start…

2012 March Madness Was Very Mobile: Study

|  by Brian Quinton

Mobile devices did a lot more than warm a bench in this year's NCAA tournament. A new study finds that 79% of U.S. fans used mobile to get some kind of roundball content-- rising to 91% reach among 18 to 24 year olds.

Citi Targets Tablet Banking App to Kindle Fire

|  by Brian Quinton

Marketers not willing to write off the Android tablet audience are faced with a problem: Which Android device to create those apps for? In March Citibank answered that question by placing its first official Android bet on the Kindle Fire, the tablet launched last September by Amazon.

Early Return (Visitors) in the Online Race

|  by Brian Quinton

Mitt Romney's web site drew the highest proportion of Hispanic visitors in January, and Gingirch's online traffic had the biggest bank accounts. But the Obama campaign put them all in the shade for absoulte traffic volume, racking up more site visits for the month than all his GOP rivals combined.