August/September Issue 2009

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Check out this month’s Tip Sheets

From theChief MarketerNetwork

Trendwatch

Roc’s new campaign aims for deeper emotional bonds with shoppers 

From
AdExplainer

When Did Ad Tech Get So Obsessed With Outcomes, Anyway?

From
Cynsiders

From Endorsements to Empires: Why Marketers Must Rethink the Creator Economy

From