Month: December 2013
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Agencies
Krispy Kreme, United Airlines, Domino’s Pizza and Hallmark Talk Social and Mobile Strategies
Social, mobile and e-commerce strategies are vaulting old-school companies like Krispy Kreme, United Airlines and Domino’s into the modern world.
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7 Paths to Effective Storytelling in Marketing
This infographic by The Content Marketing Institute outlines 7 steps to follow to develop great content through storytelling.
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Social
Research and Tips to Flawless Tweeting: Study
A new study from TrackMaven offers a detailed look at the twitter user and ways to maximize your tweeting efforts..
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Agencies
The Best Ways to Reach Gen Y Email Subscribers
In both B2C and B2B marketing, understanding the behavior of Gen Y can help drive increases in email metrics and can positively impact purchase behavior.
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Agencies
Shooting Stars: 12 Brands to Watch in 2014
Looking for inspiration in the new year? In this special report, Chief Marketer profiles 12 stellar brands that are doing it right.
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Agencies
5 Tips for Capitalizing on the Short Holiday Shopping Season
Marketers who are creative and timely can turn the short holiday shopping season to their advantage. Here’s how.
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Duncan Hines Debuts Search-based, Responsive Site for Bakers
Duncan Hines has taken a radical approach to its new website for Bakers, straying far from the typical CPG website to a search-based, responsive design.
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Agencies
Chief Marketer Listline Dec. 9
Lists featured this week include Air Age Media and Sun Magazine.
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5 Simple Steps to Multi-Channel Marketing Results in 2014
At this time of year, we could all us some solid tips to ensure that our mult-channel marketing actions equate to top-notch performance.
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Agencies
3 Steps to Stop Losing Leads
By putting some basic best practices into place, you can stay top of mind with your leads and ultimately earn more of their business. Here are just three ways you can stop leaking leads.