Day: November 13, 2008
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Agencies
Meet the Broker: Donna Peterson
This week Meet the Broker features Donna Peterson, who specializes in e-mail blasts and lead generation. She works with homebuilders, business auction companies, publishers and other kinds of clients
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Listline e-Newsletter 11/13
Horizon House Publications has appointed Edith Roman Associates Inc. to oversee a list of 63,418 subscribers to Microwave Journal.
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Verizon to Add Wireless Elements to Disney Parks
Verizon will demonstrate aspects of its wireless service in Walt Disney Parks as part of a multi-year deal to create interactive experiences for visitors and direct them to various attractions.
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Agencies
Infiniti Sponsoring Sundance Music Series
Infiniti will sponsor a music series featuring Elvis Costello on Sundance Channel in a multi-platform deal with content to play on air and online.
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Applebee’s Offers ‘2 for $20’ Promo
Applebee’s if running a promotion to entice cash-strapped consumers to come out for dinner.
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News Brief
BEST BUY: will hold in-store workshops about the transition to digital television in partnership with the National Association of Broadcasters next week.
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Globalizer announced the official launch of its new affiliate marketing network
Globalizer, LLC, an online marketing agency announced the official launch of its new affiliate marketing network, www.GlobalizerNetwork.com
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Mergers and Hackquisitions
The results of last week’s election will keep people talking for years to come. While thousands following the results from ad:tech and the millions country-wide found themselves glued to the television well into the night…
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Online Sales Shrinking
According to comScore, e-commerce sales have been sliding down a steep hill this year. While growth is still happening, figures are declining closer and closer to no growth at all.
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US Loses More Than 2.5 Million Internet Users
Half of the 10 countries followed each month by Nielsen Online saw their active Internet home user populations drop in September compared to August. The U.S. lost the most users, while Switzerland lost the largest percentage of its users.