In what feels like a long time ago but was only in October, we wrote that many advertisers have already jumped on the video bandwagon but that not all of the dollars available have yet to find a home. Even people who don’t necessarily...
So, what do you do after you’ve experienced the number one spot in China’s search market? According to the country’s leading search engine, Baidu, the answer is to head over to Japan.
You know you’re living in a scary world when you have to watch out for spyware and antispyware companies, and that seems to be precisely the world we live in.
This quote from the brilliant movie about the salesmen and the hardships they endure, fully explains the importance in understanding media planning, which is true for both the buying and selling departments. It is easy for companies to...
In its latest transitional move, AOL made its Spanish language portal available to Web users at no cost. The portal, called AOL Latino, was only available to subscribers who paid up to $26 per month for the service up until Monday.
Joe Eberhardt, the executive vice president for global sales, marketing and service for Chrysler, is resigning to take a job with Mercedes-Benz, The New York Times reported yesterday.
Alcone Marketing Group has named Kevin Kleber creative director for its new Chicago office.
PEPPERIDGE FARM: is running a joint on-pack promotion with...SKYY VODKA: raised $75,000 to benefit
Mailers were hoping at the last minute Wednesday that the House of Representatives could pass postal reform legislation before the House went out of session.
The traditional panel discussion on the state of click fraud at this year’s Search Engine Strategies Chicago meeting took on added interest yesterday with the news that an alleged click fraudster who tried to extort payment from Google with the threat of a software “click bot” saw criminal charges against him quietly dropped last month.
